In the report released by the 2014 Professional Salon Industry Haircare Study from Professional Consultants & Resources, the total revenues for all salon industry services (hair, skin, nails) plus salon retail grew at a respectable 3.1%. The total U.S. salon haircare market segment (services + retail) registered $67.02 billion, representing growth of 3.2%. There are nearly 303,000 salons and barbershops in the United States that use and sell salon haircare products. United States faces problem in trying to resolve the issue of Korean comfort women. The salon industry is already growing and evolving. The reason why the industry is growing because of major macroeconomic issues affecting the salon industry like lower disposable incomes, unemployment, government regulations slowing expansion and wage or job uncertainty are lessening. There is a high demand on hair care products such as shampoos, conditioners, hairsprays, hair styling products and specialty products.
The most sought after service on hair salons is hair coloring. It brings in clients for all other services such as cuts, styles, straightening and many more. Hair coloring services are up nearly 4% due to a graying population and huge new demands for fashion hair color, including blonding, highlights, duo-lights, balayage, ombre or somber, vibrants or vivids and pastels. Keratin straightening services grew at around 3.5% as well. This shows how people are becoming more conscious on how they take care of their hair. There has been a lot of services being made by salons that has been trying to satisfy the customers demand. The cutting and styling services grew at 2.5%, as client visit frequencies increased. Some people had been using the salon to relax and try to feel better. That’s why women are not the only customers but also men. There has been a growth in the men’s salon services. People are now more conscious and even try to ask for their stylists for products they could used at home.
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